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ABOUT

Director of Sales & Marketing

Emphasis: Sales Leadership, Marketing Strategy, Revenue Growth, Data Analysis

 

Director of Sales and Marketing with 15+ years of experience with a diverse background including leading Sales and Marketing teams across diverse industries like Technology Construction, Healthcare, Medical, Fitness, Retail, and Manufacturing.

 

Extensive experience supervising up to 160 Sales and Marketing Representatives and overseeing a total portfolio of business that generates $31M in annual sales revenue. Well-developed skills hiring, training, and providing ongoing coaching and mentoring of sales and marketing teams with a demonstrated ability to assign territories, establish goals and KPIs, and give performance evaluations.

 

Dedicated leader with excellent communication skills and a proven track record of success motivating high-performance marketing teams, increasing sales revenue, and building strong partner relationships.

 

I recently completed an MBA and Master of Science Degree in Marketing.

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Resume

SKILLS & EXPERTISE

  • Sales and Marketing Leadership

  • Key Account Management

  • Manufacturing, Retail, Healthcare

  • Sales Management and Training 

  • Revenue growth

  • Strategic Sales Forcasting

  • Branding & Marketing

  • New Product Development

  • KPI Management

  • New Product Launches 

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  • Successfully increased sales revenue by $5.5M within 14 months; a 23% growth

  • Realigned responsibilities across Sales, Operations, Marketing, and Manufacturing to streamline internal processes, increase internal workflow, and decrease overhead

  • Grew buying accounts from 500 to over 1,700 in less than 1.5 years

  • Led a cross-functional team through significant organizational changes that included job responsibilities and changes to overall compensation

KEY ACHIEVEMENTS

CONTACT

Email mandypascua@me.com

LinkedIn

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contact

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